Using Hyperlocal SEO to put your business on the map and boost sales/conversions.
Creating an online presence is what businesses want, that is where Hyperlocal SEO comes in. The more visible you are on search engines, the more business. Getting your website or your business on Google’s first page is every business owner’s dream.
This is not however a walk in the park. Google’s search algorithm is evolving to allow more ‘locality-based’ search results. Okay, look at it this way. Let’s say you’re looking for a copy of a new book. Or a Barber’s shop. Or a Spa room. Or a personal injury lawyer. How do you search for these online?
You’re not going to do a local search for “barber’s shop in New York”. No. You want a place probably close to your home, current location or a walking distance. You’ll most likely do a hyperlocal search to include your particular district or street in your search.
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